How to Design & Produce Your Own Swim Line

How to Produce Your Swim Line Brand Successfully

So, you’ve decided to commit and start your own swim line. Congratulations! It’s an exciting time, but it may seem overwhelming when you begin from absolute 0. You may have a great idea and need to find the right person and time to make your concept come to life. And you know it’s not going to be easy.

The fashion production process requires a few steps and many vendor partners you’ll be working with along the way. This article will look at four important steps you can take to produce your swim line brand successfully.

  1. Sketch your idea on a paper/ find a reference picture
  2. Turn Your Idea Into Quality Tech Packs
  3. Sampling Stage
  4. Final Production

Sketch your idea on a paper/ find a reference picture

First things first, start with sketching every little idea you have in mind. Starting from the shape to the motif designs. You can also find a reference paper if sketching isn’t your thing. Add or remove any bit as you wish to create your design.

Turn your idea into quality tech packs

Tech packs are the heart of your products, which is why it’s first on our list. Think of test packs as the instruction manual to put all the pieces of your product together. If the factory doesn’t have enough information about your products, your sample will take much longer to approve and will cost more during the process.

To simplify the product development process, these are the things tech packs should include:

  • Product sketches – This includes all the details of your product’s necessary views and close-ups like mesh panels, branding treatments, pockets, and key measurements.
  • Spec sheet – the detailed Points of Measure (POM) measurements that your product requires.
  • Graded spec – the spec that’s divided into the full-size range.
  • Bill of material – also known as BOM, is the list of all the materials and trims. This includes every detail down to the kind of thread that’s used and the care label size.
  • Reference images – pictures that show design details or specific constructions from reference samples. It’s sometimes easier for factories to understand images.

Even though many more factors drive your production’s cost, your chosen factory should develop an estimated cost range after they review your test packs and understand your product. If it’s an experienced manufacturer familiar with a similar product to yours, they should have something to compare your product with.

Sampling stage

This is an essential part of successful sample production. It’s the process of evaluating all the elements of your product so you can filter out anything that doesn’t meet your standards.

Below is a list of samples you should request from the manufacturer or suppliers to check and approve before the production:

  • Prototype (initial samples) – Your very first sample. This is where you can make adjustments with fit, measurement, grading, etc. You can either order another sample after adjusting or jump to a PPS sample if you’re confident with your manufacturer.
  • Pre-Production sample (PPS) – The sample that you’ve approved to go to production with all the unique details like size label, hang tags/ label artwork, finishing and packaging. This should have everything you want from your product, from how it looks with all the materials and trims. All elements should be approved as this will be the product your factory will follow. It’s also the last time to make any changes to your product.

At this stage, you also need to figure out where you’re going to put your logo on the products. Other things you need to consider in this stage is the labelling and the packaging process.

Final production

After a long process from sketching to a pre-production sample, you can finally see your design come to life. However, it doesn’t end there. If you want your customers to come to you, you need to consider other factors to help you with your new swimwear brand. Your marketing strategy is an essential part of the process as there’s no point in having great products without any marketing efforts. Create your plan and tackle it one step at a time until you’re finished with the production day.


Your Bali Swim Team

Download Catalog

Get into the nitty gritty of all our designs on offer and learn more about how to customise your luxe label.

Related Post
New Prints of Women's Swimwear Nostalgic Lilac by Bali Swim

Just in, 9 New Prints of Women’s Swim

Just in, 9 New Prints of Women’s Swim Our Product team has thought of everything, from the style of swimwear to the color, print, fabric, accessories, and other aspects of the collection, to provide you with the latest trends and ideas to elevate your swimwear development. With that in mind, we present eight new prints of Women’s Swim that available

Read More »
New Colors Carvico Pantelleria & Ibiza in Bali Swim

Now Ready Stock New Colors of Carvico Pantelleria & Ibiza

Now Ready Stock New Colors of Carvico Pantelleria & Ibiza To keep up with the textured swim fabric trend, we’re excited to announce that the new colors of Carvico Pantelleria ECONYL® and Ibiza fabrics are ready to order in our shop. As 2023/2024 becomes the year to look towards opportunities with fresh ideas, designs, and trends, we present seven new

Read More »

Your Favorite Monokinis Swimwear Collection

Your Favorite Women’s Swim: Monokinis A two-piece bikini can be too revealing, while a one-piece is too bland. If you’re feeling uncomfortable or simply looking for something more than these two kinds of regular swimsuits, you should check out a monokini, the perfect balance between the two.  A monokini exposes just the right amount of skin to make you feel

Read More »

Best of Women’s Swimwear Styles for Summer 2023

Best of Women’s Swimwear Styles for Summer 2023 Swim season is coming soon, so to get you ready for your Summer 2023 swimwear collection, we’re excited to share this summer swimwear trend, mainly because there is always a little something fresh for your customer’s beach needs. From sweet ruffled styles to pretty geometric one-pieces are going strong for this season.

Read More »
New Carvico VITA Colors for Women's Swimwear

New Carvico VITA Colors WS and WPS

Now In, New Carvico VITA Colors for Women’s Swim We’re excited to introduce to you a range of new colors from recycled Carvico VITA (ECONYL®). Based on in-depth research on your classic favorites and upcoming trends, our product team has put together a range of 11 new colors that we are stocking. The new colors are available to all Women’s

Read More »
Creating Your Women’s Swimwear Curvy Collection - Bali Swim

Plus Size Women’s Swim Collection for the Love of Women’s Curves

Plus Size Women’s Swim Collection for The Love of Women’s Curves In the past few years, designers and retailers have been more aware of body diversity and have launched stores exclusively for plus-sized women. The swimwear industry is no exception, and many big brands have started to expand their market and offer inclusive products for women with larger bodies.  Even

Read More »

Sustainable Swimwear Fabrics to Elevate Your Brands

Sustainable Swimwear Fabrics to Elevate Your Brands For many years, fabrics like polyester and nylon have become the norm in the swimwear industry. Even though these fabrics continue to perform well, people nowadays are considering sustainable fabric options as consumer behaviors are beginning to change. Recently, many great sustainable swimwear fabrics have been rising in popularity. Being a Mindful Swim

Read More »
The Importance of Fabric Swatch Books in the Swim Industry

The Importance of Fabric Swatch Book

The Importance of Fabric Swatch Books in the Swim Industry The variety of fabrics in the swim industry is never-ending – there are multiple fabric production processes, structures and materials with thousands of colors and patterns that go with them. If you’ve been in the swimwear industry long enough, you’ll know that there are different kinds of fabrics, including poly,

Read More »
Trend You'll Love: Shirring in Women’s Swim by Bali Swim

Trend You’ll Love: Shirring in Women’s Swimwear

Trend You’ll Love: Shirring in Women’s Swim Shirring is a technique that gathers the fabric and turns it into something more stretchy and flexible. It uses multiple rows of stitches with elastic and regular thread at the same time that creates rows of gathers. Shirring is an iconic technique from the 90s that remains popular in current fashion trends; this

Read More »

Your swim line. Easy.